New York Times Diner’s Journal

At the Asian Feastival in Queens
By NICK FOX

CAPTION GOES HERE
Photo: Nick Fox
Nan Shian Dumpling House prepared their specialty at the Asian Feastival on Monday.

As with so much in life, you get what you pay for in food festivals. Or feastivals.

Want a free ride to Governors Island for your pick of cheap food from vendors at BklynYard’s Parked on Sunday? Wait an hour and a half for the ferry and who knows how long for the food. (Anyone? How was it?)

On the other hand, if you paid $50 in advance ($60 at the entrance) at theAsian Feastival in Flushing, Queens, on Monday afternoon, you had your pick of food from 20 of the borough’s restaurants, serving about a dozen cuisines.

Granted, that’s not a cheap lunch. But the price wasn’t unreasonable given the variety and quality of the food, and it also included panel discussions and demonstrations on Asian cooking as well as a tour of the neighborhood with the food writer Joe DiStefano.

Some of the borough’s traditional big draws weren’t there at the Sheraton LaGuardia East hotel, but Wendy Chan, the marketing consultant who organized it, said one of the goals was to “give a boost to up and coming and deserving restaurants in Queens.’’

So there was no Sripraphai, but Ploy Thai, (81-40 Broadway in Elmhurst, 718-205-2128) served a rarely seen snack called miang kam — pork, coconut, peanuts, ginger and lime wrapped in a betel leaf.

Payag, (51-34 Roosevlet Avenue in Woodside, 347-935-3192) is probably a bit too new for even some Filipinos to have heard about its “redefined Filipino cuisine,’’ but the crowd on Monday — about 600 people showed up, Ms. Chan said — seemed to love its humba tartlets with shredded pork; kinilaw canapes with a coconut ceviche of tuna on cucumber slices, and chunks of lechon — roast pig.

The only thing that passed for a line — a dozen people at most — was at the booth where the folks from Nan Shian Dumpling House (38-12 Prince Street in Flushing, 718-321-3838) assembled their specialty.

There were also numerous Chinese and Japanese desserts, tastings of Laotian beer, sake, wine, Golden Star tea and Bruce Cost’s ginger ale.

At the small Asian farmer’s market table you could try durian — yes, it tastes better than it smells — and at the Himalayan Yak stall, you could try yak dumplings. Who knew there was a yak farm in Vermont?

But as Ms. Chan said in explaining her hopes that the festival would draw more people to Queens to try the different cuisines, “It’s hard to know what’s what if you don’t have a guide.”

Neighborhood Eats on ABC Channel 7

Let’s Eat In | Heritage Radio Network

Let’s Eat In with Cathy Erway

This week on Let’s Eat In Cathy hosts ethnic food fanatics Wendy Chan and Joe DiStefano to discuss the goings-on in NYC’s most ethnically delicious borough, Queens. The Asian Feastival is coming up, and the gang discuss why there is no better place to have it than Flushing Queens. The Feastival is a one day culinary explosion–a series of events and tastings and discussions all taking place on September 6th starting at noon. Give a listen and find out what these ethnic foodies would make for their special someone on a date. This episode was sponsored by Fairway: like no other market.

Time Out New York

This week’s food events

Stuff your face and be social.

Photograph: Robyn Lee

MON 6 ASIAN FEASTIVAL
More than 20 Queens restaurants will be represented at this Asian food festival. In between bites from venues like Himalayan Yak, you can check out panel discussions—don’t miss blogger Cathy Erway (Not Eating Out in New York) who will offer tips on navigating Asian markets. Sheraton LaGuardia East, 135-20 39th Ave between Main and Prince Sts, Flushing, Queens (asianfeastival.com). Noon–4pm; advance $55, at the door $60.

Asian American Press

Asian “Feastival” in Queens

The first Asian “Feastival” will be held September 6, 2010, from noon to 5:00 p.m. at the Sheraton LaGuardia East, 135-20 – 39th Avenue, Flushing, NY 11354. The event is designed to showcase the best of authentic Asian cuisines in the borough of Queens. All proceeds from the event will benefit the Food Bank For New York City and City Harvest.

The all-inclusive ticket to Asian Feastival includes tastings from over 20 authentic Asian restaurants in Queens covering the following cuisines: Burmese, Chinese, Indian, Indonesian, Japanese, Korean, Malaysian, Nepalese, Pakistani, Sri Lankan, Thai, and Tibetan. There will also be beer, sake and wine tastings and Asian beverages.

There will be panel discussions with over 30 top chefs and culinary experts, along with Cookbook Corner signings with chef-authors.

Activities away from the Feastival include the “Tour du Jour”, a chef-guided bike tour of two local farms in Queens in the morning before the main event and a culinary walking tour of Flushing.

There will be an Asian Farmer’s Market on site, featuring Asian fruits and vegetables, and cooking demonstrations throughout the day. There will also be discussions on Asian spices, the wok, understanding sustainable seafood, short and long rice: and “Asian fusion confusion”, deconstructing Southeast Asian flavors, and the next generation of Asian American cuisine.

http://asianfeastival.com/

New York Times

Dining Calendar
by Florence Fabricant

On Sept. 6 from noon to 5 p.m., also at the Sheraton, the Asian Feastival will feature food from 20 Asian restaurants in Queens. In addition, there will be panel discussions with chefs and culinary experts, a culinary walking tour of Flushing, cooking demonstrations, Asian ingredients for sale, and tastings of Asian beer, wine and sake. Tickets are $55 from asianfeastival.com or $60 at the door, and some of the proceeds will benefit City Harvest and the Food Bank for New York City.

Grubstreet New York

Flushing: The Queens Asian Feastival will be held September 6 at the Sheraton LaGuardia East Hotel. From noon until 5 p.m., food, beer, sake, and wine tastings will be available, as well as panel discussions with local chefs, cookbook signings, and cooking demonstrations. For more information, visit the festival’s website. [Grub Street]

PECO PECO!

「Asian Feastival」エスニック料理の宝庫、フラッシングでアジア料理食の祭典開催!

9月6日のレイバーズ・デーの祭日にNYのクイーンズ地区フラッシングでアジア料理の祭典「Asian Feastival」が開催されます。

昔から伝わるアジア独特の調理法で作られる料理。そしてそれぞれの地域のお祝い行事などで作られる料理。それらがこの日クイーンズに勢ぞろいします!

上海の肉団子入りの辛い「上海スープ」や、炭火焼の香ばしいタイの「サテ」、そしてマレーシアのカレー風味のパリパリの食感が楽しい「ロティ」等、アジアを代表する料理が一度に楽しめます。

クィーンズ地区で人気の20以上のレストランが、各店自慢の料理を提供。1日でこれだけのレストランの料理を試食できるのもこのイベントならでは。

その他にも、現役トップシェフたちが次世代のアジアン・アメリカン料理の展望について語るプログラムや、調理のデモンストレーション、フードバイクツアー、フラッシングのガイド付ツアーなど、様々なプログラムも用意されています。

そして、PECOPECO!も広島風のお好み焼デモンストレーションを行い、お寿司、天ぷら等の定番の日本食ではなく、「特産物」という観点から地域性溢れる日本料理の紹介を行います。

舌で楽しむだけでなく、見て、知って、巡って、そしてその熱気でアジアの食を隅々まで満喫しましょう!

Asian Feastival

日時:2010年9月6日(月) 12am-5pm

場所:シェラトンシャングリアイーストホテル(135-20 39th Ave Queens, NY 11354)

入場料:$55(前売り)、$60(当日)
購入はこちらから:http://asianfeastival.com/tickets/

お問い合わせ:http://asianfeastival.com/contact/

URL:asianfeastival.com

FROM THE PRODUCERS OF ASIAN FEASTIVAL:

Asian Feastival continues to strive at promoting the diverse foods and cuisines from Asia through experience and education. Currently, plans are under way for a more involved campaign and events in 2012.

Our decision is to focus our efforts on producing something that presents greatest value, meaning and impact, collaborating with strategic partners.

If you're interested in sharing your ideas, please contact us.

Please stay tuned, and deeply appreciate your continued interest and support of Asian Feastival.